AI for Marketing & Sales
Grapefruit puts AI to work inside marketing and sales teams: brand-voice content models that draft on-brand copy for human editors, AI-assisted creative variants and localisation, campaign and lead workflows in your CRM, and AI search visibility so ChatGPT, Gemini and Google AI Overviews describe your brand correctly.
A model tuned on your approved content that drafts newsletters, articles or product copy in your tone, with an editor approving every piece.
AI-assisted production of ad and social variants per audience, channel and language, inside your brand rules.
Measurement of how AI assistants answer your buyers' questions, and the content, entity and technical fixes that improve it.
Segmentation, lead scoring and personalised follow-up in your CRM and marketing automation, with humans approving outreach.
Before and after metrics agreed up front: time per asset, output volume, conversion and share of answer.
Our method
Audit content workflows, brand rules, channels and AI search visibility. Pick the workflow with the biggest time or growth gain.
Ship a first brand-voice model or content workflow with your editors. UNTOLD's newsletter model reached a first version in 1 week.
Extend to more channels, languages and campaign types, connect to your CRM and publishing tools, and train the team.
Monthly optimisation of content quality, campaign performance and share of answer in AI assistants.
Ways to start
Find out how ChatGPT, Gemini, Perplexity and Google AI Overviews describe your brand, and what to fix so they get it right.
See where your company stands on AI in 10 minutes, and what to fix first.
A working AI prototype on your own data in 4 weeks, so you decide with evidence, not slides.
Campaigns that learn faster: AI-produced creative variants, segmented media and measurable sales.
Industries
FAQ
Not if the model learns from your own approved content and an editor stays in the loop. For UNTOLD we fine-tuned models on past newsletters in Romanian and English, and copywriters edit every draft. Newsletter creation became 80% faster while the voice stayed recognisably UNTOLD.
General tools help individuals. A team needs consistent brand voice, approved facts, workflows connected to CRM and publishing tools, measured results and rules on what data goes in. That is the gap we close, often by building on the tools you already pay for.
Under Article 50 of the EU AI Act, which has applied since 2 August 2026, certain AI-generated or manipulated content must be disclosed, with exceptions for text that is human-reviewed and under editorial responsibility. We design your workflow so review and disclosure decisions are documented. Confirm edge cases with legal counsel.
Generative engine optimization (GEO) is the work of making AI assistants such as ChatGPT, Gemini and Perplexity mention and describe your brand correctly. It builds on SEO and adds entity consistency, extractable answers and third-party sources. The AI Visibility Audit measures where you stand.
That is not how we design it. AI takes over repetitive drafting, resizing and reporting so people spend time on strategy, ideas and approval. At UNTOLD, copywriters kept ownership of every newsletter and gained time for higher-value work.
The number of content types, channels and languages, whether a custom brand-voice model is needed or prompting is enough, and how deeply it connects to your CRM and publishing stack. Most teams start with a fixed-scope audit or pilot and a clear metric.
Time savings show up within weeks of a pilot. UNTOLD's first newsletter model took 1 week. Traffic and share-of-answer gains from AI search visibility work usually take a few months to measure reliably.
Find out how ChatGPT, Gemini, Perplexity and Google AI Overviews describe your brand, and what to fix so they get it right. 2 to 3 weeks, fixed scope, no obligation to continue.
We reply within 1 business day, usually the same day. Not ready to talk? Take the free AI assessment.
